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Audioburst’s Android Automotive OS app included in Google exhibition at CES

Google has managed to capture the most news coverage and floor space at CES the past two years and plans to have a large presence again in 2020. While there isn’t a full amusement park sized ride in Las Vegas like in 2019, Android Automotive OS will make its first appearance. 

CES attendees will be able to sit inside a Volvo XC40 Recharge, the automaker’s first fully-electric car, and enjoy Audioburst as part of the vehicle’s new infotainment system that will be made available through the Google Play Store. Powered by Android Automotive OS, the Audioburst app offers curated playlists, a personalized news feed, and voice search, all specifically tailored to the driving experience. The solution will be on display from January 7 – 10, 2020 at CES in Las Vegas at the Google Assistant Playground Central Plaza-1.

“Automakers used to compete primarily based on style, comfort, and performance. However, the battle for differentiation is increasingly shifting to the in-car driving experience. Consumers want personalization and instant access to digital services while on-the-go and that includes their entertainment and information options. At the same time, talk audio listening, which includes news, podcasts, and other spoken-word content has risen sharply over the past ten years. Audioburst’s personalized talk audio solutions operate at the intersection of these consumer trends and are perfectly suited for commuters. We are excited to show off our new app for Android Automotive OS with Google and Volvo at CES and demonstrate how the driving experience will evolve in the 2020s,” said Gal Klein, co-founder, and chief technology officer of Audioburst.

Audioburst selected as one of the first apps on Google’s Automotive Infotainment System

 

 

Psst…drivers, get excited — this announcement is for you!

In July 2019, we introduced Audioburst Auto, our initial solution for the Android Auto platform. Chock-full of features like topical playlists, voice control, and even a personal news feed, Audioburst Auto brought the best of talk audio in-car for the first time.

Over the past 3 months, we’ve been working on advancing our commitment to in-car audio experiences, and today, we’re excited to announce that the Audioburst app is one of the first to launch on Google’s Android Automotive OS.

Now Playing / Audioburst on Android Automotive OS

Taking in-car experiences to the next level

The arrival of Google’s auto-focused operating system means that the days of being tethered to your phone while on the road are over! With native versions of Google Assistant, Google Maps, and the Google Play Store, even if you forget your phone at home, you can still access apps like Audioburst directly from your car’s infotainment screen.

The ability to run apps natively, however, is more than just handy.

Pulling in content via Bluetooth or a cable doesn’t compare to a native app, performance-wise. Developers are no longer trying to build apps whose functionality can hopefully be passable in-car. Instead, they can use Google’s Android Automotive OS emulator to build an optimized experience that looks good, feels natural, and caters specifically to the needs and wants of the driver.

In addition, by transitioning to a standard operating system, automotive companies are free to focus on the car, leaving the job of designing cutting edge, entertainment, navigation, and voice technology to developers and brands whom users already trust and associate with quality. Carmakers can, however, customize the UI, ensuring their infotainment systems maintain a familiar feel.

Personalized Playlist / Audioburst on Android Auto OS

Both the new automotive OS and Audioburst app were debuted last week at Android Dev Summit. In addition, leading automotive manufacturers such as GM and Volvo are already working with the technology.

In fact, the new Audioburst app was spotted in the wild (along with the likes of Spotify, NPR1, iHeartRadio, and Amazon Music) at the recent Volvo XC40 reveal event as part of the infotainment system demo.

The choice to demo the operating system’s capabilities through the use of audio-centric media apps is important to note. It illustrates the importance of audio, both music, and spoken word, to the driving experience. While games, videos, and the selfie may reign supreme on mobile devices, in-car, they can’t hold a candle to the hands-free, vision independent ease of audio.

Leading the charge

While every product release is special, we’re feeling energized by the innovation surrounding the next generation of in-car entertainment.

“It’s such an exciting time for the automotive space. People are constantly on the move and our busy lifestyles call for technology that can keep up. Having access to your favorite apps and entertainment in-car is a must, and we’re happy to help lead the charge in making that happen.”

— Rachel Batish, VP of Product at Audioburst

The next time you hit the road, hit the road with Audioburst…you’re going to like what you hear!